SERPENTINE COASTAL DEBUT
CLIENT
Glenglassaugh
WHAT WE DID
BRIEF
The Glenglassaugh Serpentine Coastal Cask Collection is a collection of old and rare bottlings from Glenglassaugh's coastal warehouses that was released in January 2024. The collection pays homage to the distillery's whisky-making legacy and is shaped by coastal embrace. Each cask in the collection has been aged since the 1970s and offers a unique sensory experience. Master Blender Rachel Barrie has chosen each cask. Partnering with Access Communications, we set off to create the global debut event for Glenglassaugh Serpentine Coastal Cask.
CONCEPT
“It’s impossible to separate Glenglassaugh the whisky from Glenglassaugh the place. The lush sweetness of this coastal single malt is a complete distillation of its natural surroundings. Its whole essence is created by both the visible and invisible influences of land, sea, air and spring water.”
- Rachel Barrie
Our concept and styling were inspired by the coastal influences of land, sea and air. Introducing the exquisite Serpentine Coastal Cask from the hidden cache, seemingly rolling in with the tidal waves. Each display is styled with fauna and props that reinforce the connection to its coastal home.
